Oliver Knows How to Solve Your Marketing Problems
Oliver’s 20+ years of experience solving marketing problems has helped grow revenue and improve pipeline for businesses across the globe. Working with small businesses to large enterprises, the breadth of experience has helped Oliver create cutting edge marketing strategies to help grow revenue and awareness of brands.
Building strategies to help you achieve business goals. Whether your business is looking to improve purchases, increase pipeline, or grow fast, the marketing strategy is key to supporting your overall business initiatives.
Each business has different strategic goals to drive it’s needs. Some look to steadily grow revenue, others look to drive user growth to enable additional investment opportunities. As companies grow the needs of the business can change quickly. Oliver can help maneuver your strategic marketing priorities inline with your requirements.
Driving success across internal and external teams, building and structuring the right team for your marketing efforts is key to success. Oliver can help implement or improve your teams structure. Leading your teams is more than just structure however. Building an effective marketing organization is as much about values and empowering your people to deliver the best possible results, and create the creative campaigns to achieve success.
How Can These Goals be Achieved?
Generating demand for products and sevices is the very core of marketing. Oliver’s experience building, implementing, and owning demand generation strategies across paid, social, organic search and display delivers full spectrum campaigns to enable your demand generation efforts.
Full Funnel Ownership
Marketing is more than just getting traffic to your business’s website.
Marketing is an integral part of the overall business strategy, not just one department. Oliver helps ensure that a cohesive relationship exists between sales and marketing ensues that the work marketing is doing provides MQL’s that lead to sales.
Your brand is your business. it’s no coincidence that the fastest growing brands have a strong focus on their brand strategy.
Oliver has created and run paid, organic, and grassroots campaigns to help business new and old grow their brand awareness, and protect it from competitors.
Finding where you’re losing customers across the funnel can have a big impact on your revenue. Oliver’s experience in conversion optimization stretches from the ad to checkout, all the way to the cancellation page.
Making sure your content works. Whether you’re building out content for sales, for SEO, or for lead generation, building the right content in the right places is important for any website.
It’s easier to sell to a customer than a stranger, and it’s easier to keep a customer than acquire a new one. Customer retention is an often overlooked aspect of marketing that with a little help can reduce churn and even help customer acquisition.